The Social Cookie Team has compiled a list of stats that every team should consider in 2023. Let’s dive in!

Having an optimized account is SO IMPORTANT for your business to successfully run ads and to maximize your digital spend and growth.

Organic posts typically only reach 1-2% of your followers on any given day - even if you are consistently producing quality content. So, how do companies reach more followers? By investing in consistent paid advertising strategies.

A/B Testing helps to determine what best resonates with your audience and provides specific insights so that you can make INFORMED business decisions. And better information at your fingertips will help you to increase the likelihood of future conversions.

Email is so 1990’s right? Think again! People are more likely to use email than any other platform including social media giants like Facebook and Instagram.