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Here we share our recipes for success, case studies, expert social media tips and tricks, and whatever else is on our mind.

Marketing Guide, Advertising Strategy, Strategy, Marketing Strategy, Social Cookie Media Marketing, Digital Advertising Julie Colangelo Marketing Guide, Advertising Strategy, Strategy, Marketing Strategy, Social Cookie Media Marketing, Digital Advertising Julie Colangelo

Increase Conversion Rates with these A/B Test Best Practices

A/B Testing helps to determine what best resonates with your audience and provides specific insights so that you can make INFORMED business decisions. And better information at your fingertips will help you to increase the likelihood of future conversions.

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Instagram Guide, Hashtag Guide, Social Cookie Media Marketing Julie Colangelo Instagram Guide, Hashtag Guide, Social Cookie Media Marketing Julie Colangelo

5 Reasons Branded Hashtags Should be Part of Your Marketing Strategy

An Instagram post that utilizes at least one hashtag will on average do 12% better than a post with zero hashtags. Branded hashtags, in particular, are a great way to drive brand promotion and organic engagement. Let’s dive into five reasons why creating a branded hashtag will help drive engagement with your brand and company.

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